Your budget's gone and the line's flat. I find exactly where your acquisition bleeds money, and stop it. 13+ years, $300M+ in revenue driven across DTC and e-commerce brands. I take on a handful at a time. One could be yours.
The ads run, the budget burns, CAC climbs, ROAS slides, and nobody owns the whole picture. I find what's actually broken across the full funnel, then fix it or run it alongside your team. No fluff. No fifty-slide deck.
Spend keeps climbing but new customers don't. The channels that used to scale have quietly stopped, and no one can tell you why.
Acquisition cost blew past the point where the math works, and every "fix" you've tried made it worse, not better.
You've got buyers, freelancers, agencies, but no one senior enough to own the whole strategy and tie it straight to the P&L.
Every engagement starts the same way: I find out what's actually happening before anyone talks about retainers. You get clarity first. The commitment comes only if it's worth it.
A full teardown of your acquisition and retention. Every channel, your CAC, ROAS and margins, the funnel, the creative. A senior outside read on where money leaks.
I show you exactly what's working, what's wasting spend, and the two or three things quietly holding growth back, ranked by impact, not guesswork.
A prioritized 90-day action plan you can run with, whether we keep working together or not. Yours to keep either way.
If it's a fit, I step in as your fractional growth lead: advising your team or running the function alongside them. Always you working directly with me.
Engagements are scoped to your stage and goals. We talk specifics on the call.
These aren't from one lucky run. They're the sum of 13+ years building and scaling DTC and e-commerce brands across every major channel: performance, creative, retention, the whole system.
Thirteen years. Luxury, fashion, DTC, e-commerce. $300M+ in revenue driven, ROAS lifted 60% through ruthless segmentation and testing, one brand taken to 500% growth in three years. These aren't projections. They already happened.
As featured in Authority Magazine ↗I'm a growth leader with 13+ years in luxury, fashion and DTC e-commerce, building and scaling brands across performance, creative and retention, founding an agency, and running media buying at scale.
I take on a small number of brands at once, and you always work directly with me, never an account manager or a junior hand-off.
One call. I'll tell you straight where your growth is leaking and what I'd do about it. No deck, no pitch. Just the read. The rest is up to you.